The way social networking has grown, it has reached to a level when users are often faces challenge on staying regularly updated on their online social networking outreach. As an estimate an average urban online user has to maintain four different online social networking accounts.

By looking at this situation, there has been ...

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While surfing the net we have all come across the ubiquitous banner ads at the top, side or bottom of commercial web sites. These are what are known as online banner advertisements and they maybe free banner exchanges and paid banner advertising. According to a recent report by IAMAI and ...

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Social Media tools such as Facebook, MySpace and the umpteen others that have sprung up as a consequence of the success of the frontrunners really started out as a teenage craze. It was mostly college children who were found to have a page on these sites and the more senior, ...

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Moderator: Probir Roy, Co-founder & Director, Paymate : Worldwide mobile penetration at the moment is 3.35 billion which is twice the amount of television and Internet penetration and in India that is the second largest mobile market, the mobile sector is far bigger than the Television, Internet ,Radio and Banking ...

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Moderator: Vijay Shukla, Co-Founder and Country Head, India, Valuefirst

TRAI recently put into motion the long required consultation process for Voice Over IP or VoIP as it is commonly known. This gave hope to some ISPs that they may soon be able to compete with the telecom service providers. There is a clear case for allowing technologies that use ...

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In the early 1990s when the Hindustan Levers marketing team 1st suggested the concept shampoos in 1 Rupee sachets, little did they know that it would turn in to an orbit shifting packaging innovation; one, that would allow marketers to meet the needs of the Bottom of the Pyramid of ...

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